Personal data and cookies management policy

This personal data and cookie management policy applies to Algorigin Europe.

Algorigin is committed to respecting your privacy. This is why Algorigin is committed to ensuring the highest level of protection for your personal data.

As part of its activities, Algorigin provides its customers with an e-commerce service accessible from the website www.algorigin.com .

To deliver its service, Algorigin collects personal data about individuals. Data collection is carried out on the Algorigin website or by telephone.

The purpose of this section is to provide you with complete information on how Algorigin uses its customers' personal data.

Algorigin is committed to ensuring the protection of your personal data and its processing in accordance with the legislation relating to the protection of personal data, in particular the provisions of Regulation (EU) No. 2016/679 of April 27, 2016 relating to the protection of personal data.

This Personal Data and Cookie Policy covers both past and future information. If you agree to the processing of your personal data, this will apply not only to information that Algorigin collects in the future, but also to information already stored by Algorigin.

Algorigin collects personal data in order to provide you with better services. In the personal data collection forms on the website, you are informed whether or not the data collection is mandatory.

If a mandatory data field is not provided, Algorigin will not be able to perform its services.

1. What personal data does Algorigin collect?

Algorigin collects the personal data you provide. This includes, on the one hand, the data you provide to Algorigin yourself and, on the other hand, the data entered automatically or manually during contact with Algorigin.

1.1 Customer data:

  • first and last name ;
  • purchasing habits;
  • Delivery address ;
  • billing address;
  • Payment method (by card, Paypal)
  • language preferences;
  • telephone number(s);
  • email address(es) and password of your customer account with Algorigin;
  • customer numbers;
  • information regarding subscription to newsletters or other advertising vehicles;
  • consent to receive advertising;
  • online customer account information (including opening date, username);
  • affiliation with groups within the framework of the Algorigin commercial activity area;

1.2 Customer activity data:

  • contract-related data (including date, nature and content of the contract, parties to the contract, contractual duration and value as well as claims asserted on the basis of the contract);
  • purchase information (including date, place and time of purchase, type, quantity and value of goods or services purchased, shopping cart, interrupted shopping cart, payment methods used, paying office, purchase history);
  • customer service information (including returns, complaints, warranty cases, delivery information);
  • session data relating to the consultation of our websites, apps for mobile devices or offers on internet platforms, multimedia portals or social networks (including duration and frequency of visits, pre-selected languages ​​and countries, information about the browser and operating system of the computer, Internet protocol addresses, keywords and search results, evaluation issued);
  • location data when using portable devices;

2. For what purposes does Algorigin collect your personal data?

The company Algorigin is required to collect and record personal data to carry out the following processing operations:

  • Management of customer account, shopping cart and orders;
  • Management of payment and credit operations;
  • Management of delivery operations;
  • Customer relationship management (telephone / chat / email), after-sales service order tracking, product returns and refunds;
  • Recording of exchanges between customer service and the customer by telephone or chat; for the purpose of improving the service;
  • Customer satisfaction management (Collection of customer opinions on products and customer service performance);
  • Fight against fraud when paying for orders and management of unpaid amounts after ordering;
  • Fight against fraud when paying for orders and management of unpaid amounts after ordering;
  • Customer statistics, analysis, selection and segmentation operations to improve customer knowledge;
  • Sending targeted commercial offers by email, mobile notifications, on social networks, on other websites or any other medium;
  • Personalization of sites (mobile and desktop) and applications according to customer affinities;
  • Measurement of traffic to sites (mobile and desktop) and mobile applications;
  • Provision of social media sharing tools;
  • Implementation of competitions and advertising games;
  • Sharing information with business partners.

For processing requiring the collection of consent, the data subject has the option to withdraw their consent by making a request by sending an email to info@algorigin.com .

3. Who collects personal data?

The company that collects personal data and implements data processing is:

Algorigin Europe, registered in the Bayonne Trade and Companies Register under number 830 276 424, whose head office is located at 57 avenue du Maréchal Juin, Biarritz (64200), France

4. Why does Algorigin collect and process your personal data?

Algorigin processes your personal data for multiple purposes, including one or more of the purposes listed below:

4.1 Purposes related to our offers of goods and services:

  • preparation and sale of our goods and services;
  • execution of orders and contracts, namely the operations of sending order confirmations, shipping and delivery, as well as delivery and invoicing operations;
  • organization and delivery of courses, seminars or training;
  • organization and delivery of customer service services;
  • organization and conduct of market research and opinion polls.

4.2 Goals related to customer communication:

  • preparation, management and execution of customer communication by post or via electronic means of communication;
  • commercial communication by post as well as by telephone, fax, e-mail, voice information, text messages (SMS), multimedia messaging (MMS), video information or instant messaging (Instant Messaging);
  • evaluation of the use of our offers by telephone, fax, e-mail, voice information, text messages (SMS), multimedia messaging (MMS), video information or instant messaging (Instant Messaging) relating to points such as type, frequency, duration and exact location of use.

4.3 Goals related to specific activities and events:

  • organization and implementation of competitions or lotteries, namely informing winners and publishing the names of these people on our websites and apps for mobile devices as well as via our offers on Internet platforms, multimedia portals or social networks;
  • organization and realization of special events such as promotional activities, sponsorship activities or cultural and sporting events.

4.4 Goals related to customer behavior analysis:

  • individualized and personalized, as well as anonymous and group-based collection and analysis of past and current customer behavior and purchasing habits when using the offers on our websites, apps for mobile devices, Internet platforms, multimedia portals and social networks;
  • individualized and personalized – but also anonymous and by group – identification, classification and analysis of current and potential needs and interests of customers;
  • individualized and personalized – but also anonymous and by group – classification and analysis of customer behavior as well as customer potential;
  • statistical evaluation of customer behavior based on anonymized customer data;
  • linking your newly collected personal data with those already previously collected by Algorigin;

4.5 Purposes related to direct marketing:

  • simplification of processes, particularly those of purchasing or reservation, and exploitation of findings drawn from the analysis of customer behavior carried out with a view to constantly improving all offers of goods and services;
  • prevention of unnecessary advertising by means of findings from customer behaviour analysis carried out with a view to individualised and personalised direct marketing;
  • sending individualized and personalized advertising by post or by telephone, fax, e-mail, voice information, text messages (SMS), multimedia messaging (MMS), video information or instant messaging (Instant Messaging);
  • individualized and personalized adaptation of offers and advertising broadcast on our websites or apps for mobile devices or in our channels on Internet platforms, multimedia portals and social networks.

5. On what legal basis does Algorigin collect and process your personal data?

User privacy is protected by regulations. Under data protection regulations, Algorigin is only permitted to use its users' personal data if it has a valid legal basis. Algorigin must ensure that it has one or more of the following legal bases:

  • the performance of a contract (for example to process and fulfill an order for goods or to open and manage an Algorigin account), or;
  • the performance of a legal obligation (e.g. retention of invoices), or;
  • where it is in the legitimate interest of Algorigin, or;
  • When the user has given consent.

Algorigin's "legitimate interest" must not conflict with users' rights and freedoms. Examples of legitimate interests mentioned in the GDPR include fraud prevention, direct marketing, and data sharing within a group of companies.

6. Who is your personal data transmitted to?

Your data may be transmitted to Algorigin partners who may process the data on their behalf (third-party recipients) or solely on behalf of and according to the instructions of Algorigin (third-party subcontractors).

The recipients of the data are:

  • banking establishments
  • Police authorities in the context of judicial requisitions concerning the fight against fraud
  • Business partners, including marketing and advertising agencies.

Algorigin also uses subcontractors for the following operations:

  • secure payment on websites and mobile applications;
  • the fight against fraud and the recovery of unpaid debts;
  • the shipping of your orders and packages;
  • Management of chat, telephone calls, their possible recordings and sending postal mail;
  • Personalization of site content;
  • Carrying out technical maintenance and development operations for the website, internal applications and the Algorigin information system;
  • Collection of user reviews;
  • Sending sales prospecting emails and mobile notifications.

Algorigin may also share personal data if the structure of the Algorigin group changes in the future, in the event of a sale, transfer or merger of the business or part of it, or if Algorigin acquires or merges with another company.

If such a transaction takes place, Algorigin will ensure that the other party complies with data protection legislation.

7. What are your rights regarding your data?

Any natural person using the service has the right to exercise the following rights:

  • A right of access,
  • A right of rectification,
  • A right to object to and erase the processing of your data,
  • A right to object to profiling,
  • A right to restriction of processing,
  • A right to data portability.

Finally, when Algorigin detects a personal data breach that is likely to pose a high risk to your rights and freedoms, you will be informed of this breach as soon as possible.

These rights can be exercised with the company Algorigin which collected the personal data in the following manner:

By post, by writing to the following address:

Algorigin Europe Company, 57 avenue du Maréchal Juin, Biarritz (64200), France

Electronically, by writing an email to info@algorigin.com .

The request must be accompanied by proof of identity.

Algorigin will respond as quickly as possible after exercising the right.

If you exercise your right to object to marketing profiling, you are informed that you will continue to receive commercial solicitations, but these will be less relevant and will no longer be targeted according to the person's interests.

    8. How long does Algorigin keep your data?

    8.1 Data retention

    Algorigin retains your personal data for as long as it is deemed necessary or appropriate to ensure compliance with applicable laws or as long as it meets a requirement in relation to the purposes for which it was collected. Algorigin deletes your personal data as soon as it has lost its usefulness and, in any event, upon expiry of the maximum retention period set by law.

    8.2 In the event of death

    You may formulate directives relating to the retention, deletion and communication of your personal data after death in accordance with Article 40-1 of Law 78-17 of January 6, 1978. These directives may be general or specific.

    9. Is data sent outside the EU?

    You are informed that personal data concerning you may be transmitted for the purposes defined above to companies located in countries outside the European Union but providing an adequate level of protection with regard to the protection of personal data.

    Prior to the transfer outside the European Union, and in accordance with the regulations in force, Algorigin implements all the procedures required to obtain the guarantees necessary to secure such transfers.

    10. Holder of the collected data file

    The holder of the collected data file is Shopify Inc. in Ottawa, Canada.

    11. What commercial solicitations may be sent to you?

    11.1. Principles applicable to Algorigin

    Algorigin uses your contact information to send you targeted advertising, including by email, post, text message, mobile notifications, on social media or third-party websites.

    In this context, Algorigin undertakes to respect the rules applicable to each prospecting channel.

    11.2. Prospecting by email and SMS

    Algorigin complies with the rules set out in Directive 2002/58/EC of 12 July 2002, which requires the express prior collection of your consent for the sending of commercial prospecting by electronic means (e-mail or SMS).

    Therefore, when creating your account on the site, you are expressly asked for your consent:

    • to receive offers from Algorigin by email;
    • to receive offers from Algorigin by SMS.

    Algorigin will not send you personalized solicitations by email or text message if you have not consented to this.

    There is an exception in the event that the User, without having given his prior consent, may however be approached if he is already a customer of Algorigin and the purpose of the prospecting is to offer similar products or services.

    In any case, the User has the possibility to oppose the reception of these requests by carrying out the following actions:

    – When creating the account, check “no” the boxes relating to prospecting;

    – For email, by clicking on the unsubscribe link provided in each email or by going to your Algorigin account in the newsletter section;

    – For SMS, by sending a stop SMS to the number indicated in it or by going to your Algorigin account in the newsletter section;

    – By contacting customer service.

    11.3. Retargeting Email

    After browsing the Algorigin website, you received an email even though you did not provide your email address to Algorigin. How is this possible?

    Algorigin uses the services of companies whose role is to identify Internet users who have already visited its website and to send them personalized emails.

    These companies use cookies to distinguish users and then personalize the ads they receive based on their browsing history.

    11.4. Who collected my email address?

    This processing involves partners who have already collected your email address, as well as your consent to authorize the sending of advertising.

    You can object to this type of processing by sending an email to info@algorigin.com .

    11.5. Commercial prospecting by telephone

    Algorigin may contact you by telephone to offer you offers on products or services.

    If you do not wish to be contacted, you can exercise your right to object to Algorigin by sending an email to info@algorigin.com .

    12. What security measures are taken to protect my data?

    12.1. General rules

    As data controller, Algorigin takes all necessary precautions to preserve the security and confidentiality of data and, in particular, to prevent it from being distorted, damaged, or accessed by unauthorized third parties.

    When using subcontractors, Algorigin ensures that they comply with data protection rules.

    12.2. Rules applicable to banking data and bank cards

    To ensure payment security, Algorigin uses the services of a 3D Secure-certified provider, Shopify Payments. This standard is a security standard whose objectives are to ensure the confidentiality and integrity of cardholder data, and thus secure the protection of card and transaction data.

    12.3. Fight against internet fraud

    In order to secure payments and deliveries and ensure optimal quality of service, the personal data collected on the site is also processed by Algorigin to determine the level of fraud risk associated with each order and, where appropriate, help to adjust the conditions of execution thereof.

    13. Data collected by social networks

    Algorigin's websites use social plugins such as Facebook or Instagram. These plugins, indicated by the logo of the respective providers, may consist of buttons such as "Like" or "Facebook" or "Instagram" sharing buttons.

    The use of social networks to interact with Algorigin may result in data exchanges between Algorigin and these social networks.

    For example, if you are logged into the Facebook social network on your computer and you visit a page on the Algorigin site, Facebook may collect this information.

    If you do not want the provider to collect data about you via the Algorigin website, you must log out of the provider's account before opening the Algorigin website. Please note that even if you are not logged in, the providers collect anonymized data via social plugins by installing a cookie on your computer. This data can be subsequently assigned to your profile if you log in to one of the providers later.

    Algorigin invites you to consult the personal data management policies of the various social networks to learn about the personal data that may be transmitted by them.

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    14. How does Algorigin use cookies and similar technologies?

    When using the Algorigin Service, information relating to the browsing of your terminal (computer, tablet, smartphone, etc.) may be recorded in “Cookies” files placed on your terminal, subject to the choices you have expressed regarding Cookies and which you can modify at any time.

    14.1. What is a cookie?

    The term cookie encompasses several technologies that consist of small files that are stored on your computer or mobile device when you visit one of Algorigin's websites. These technologies are numerous and constantly evolving. These include cookies, tags, pixels, and JavaScript code.

    Small text files saved by the browser on your computer, tablet or smartphone allow user data to be stored in order to facilitate navigation and enable certain functions.

    There are two types of cookies:

    • first-party cookies, placed by Algorigin for the purposes of browsing and operating the site;
    • Third-party cookies placed by third-party partner companies to identify your interests and send you personalized offers. These third-party cookies are directly managed by the companies that publish them and must also comply with data protection regulations.

    14.2. Why does Algorigin use cookies?

    The Cookies that Algorigin issues on the site and the mobile application allow Algorigin to:

    • to establish statistics and volumes of attendance and use of the various elements making up Algorigin services. To this end, Algorigin uses audience measurement cookies.
    • to adapt the presentation of the Algorigin site according to the terminal used;
    • to adapt the presentation of the site according to the affinities of each user;
    • to memorize information relating to a form that you have completed on the site (registration or access to your account, service subscribed to, contents of an order basket, etc.);
    • to allow you to access reserved and personal areas of the website, such as your account, using identifiers;
    • to implement security measures, such as requiring you to log in to your account again after a certain period of time;
    • to share information with advertisers on other websites to offer you relevant advertisements that match your interests. To this end, Algorigin uses advertising cookies.
    • share information on social networks. To this end, Algorigin uses cookies to enable sharing on these networks.

    14.3 What cookies are used?

    Most of the cookies used are automatically deleted from your computer or mobile device at the end of the browser session (these are called session cookies). Algorigin uses, for example, session cookies to save your country or language selections as well as your shopping cart when you continue your Internet session across several pages.

    Algorigin also uses temporary or permanent cookies. These remain stored on your computer or mobile device beyond the end of the browser session. Each time you visit one of the Algorigin websites, your preferred data and settings will be automatically recognized. These temporary or permanent cookies, which remain stored on your computer or mobile device for between one month and ten years, are automatically deactivated after the programmed period. They serve to make using our websites more user-friendly, efficient, and secure. In addition, they allow you to receive information on the page visited that is selected according to your interests.

    Cookies stored on your computer or mobile device may also come from partner companies. These cookies allow our partner companies to send you advertising that is of real interest to you. They remain stored on your computer or mobile device for between one month and ten years and are automatically deactivated after the programmed period.

    14.4. How to configure the storage of cookies?

    In accordance with Directive 2002/58/EC of July 12, 2002, Algorigin collects your prior consent to the placement of advertising, audience measurement and social media sharing cookies.

    You can choose at any time to express and modify your wishes regarding cookies, by the means described below.

    14.4.1. Configuring your navigation software

    You can configure your browser software so that cookies are stored on your device or, on the contrary, so that they are rejected, either systematically or according to their issuer. You can also configure your browser software so that the acceptance or rejection of cookies is offered to you occasionally, before a cookie is likely to be stored on your device.

    How to exercise your choices, depending on the browser you use?

    Each browser has a different configuration for managing cookies and your choices. It is described in your browser's help menu, which will tell you how to change your cookie preferences.

    Firefox ™ :

    1. 1. Open Firefox
    2. 2. Press the “Alt” key
    3. 3. In the menu at the top of the page, click on “Tools” then “Options”
    4. 4. Select the “Privacy” tab
    5. 5. In the drop-down menu to the right of “Retention Rules”, click “Use custom settings for history”
    6. 6. A little further down, uncheck “Accept cookies”
    7. 7. Save your preferences by clicking “OK”

    Internet Explorer ™ :

    1. 1. Open Internet Explorer
    2. 2. From the “Tools” menu, select “Internet Options”
    3. 3. Click on the “Privacy” tab
    4. 4. Click on “Advanced” and uncheck “Accept”
    5. 5. Save your preferences by clicking “OK”

    Google Chrome ™ :

    1. 1. Open Google Chrome
    2. 2. Click the tools icon in the menu bar
    3. 3. Select “Options”
    4. 4. Click on the “Advanced Options” tab
    5. 5. In the “Cookie Settings” drop-down menu, select “Block all cookies”

    Safari ™ :

    1. 1. Open Safari
    2. 2. In the menu bar at the top, click on “Safari”, then “Preferences”
    3. 3. Select the “Security” icon
    4. 4. Next to “Accept cookies,” check “Never”
    5. 5. If you want to see the cookies that are already saved on your computer, click on “Show cookies”

    14.4.2. Configuring your smartphone's operating system

    You can control the storage of cookies on your smartphone using the operating system rules.

    On iOS: https://support.apple.com/en-us/HT201265

    On Android: https://support.google.com/chrome/topic/3434352

    14.4.3. Cookie settings with Algorigin

    You can send a request for cookie settings by writing an email to info@algorigin.com .

    Proof of identity must be attached to the request.

    15. How does Algorigin use log data?

    When you visit the Algorigin website, certain usage data from your internet browser is transmitted to Algorigin for technical reasons and stored in so-called log files. This data includes the following: date and time of the Algorigin website call, name of the website called up, IP address of your computer or mobile device, address of the website from which you accessed the Algorigin website, volume of data transmitted as well as the name and version of your browser.

    The evaluation of log files helps Algorigin to improve its Internet offerings and make them even more user-friendly, to detect and remedy errors more quickly, and to adjust server capacity. From the log files, Algorigin can, among other things, determine when the use of its Internet offerings is particularly popular and, therefore, provide the appropriate amount of data to ensure optimal use.

    16. How does Algorigin use web analytics tools?

    In order to constantly improve and optimize its website, Algorigin uses so-called tracking technologies. These are web analysis tools that enable the creation of statistics and graphics about the use of Algorigin websites. Data about the use of a website is transmitted to the server used for this purpose. Depending on the provider of the web analysis tool, these servers may be located abroad. For the most commonly used one, Google Analytics, the recorded data is transferred with the abbreviated IP address, which prevents any identification of specific devices. Google complies with the data protection regulations defined by the "Swiss-US Privacy Shield Framework" and is registered with the "Swiss-US Privacy Shield" program of the U.S. Department of Commerce (information can be found here: https://www.privacyshield.gov/Swiss-US-Privacy-Shield-FAQs ). The IP address transmitted by your browser as part of Google Analytics is not shared with other data. A retransmission of data by Google to third parties may only take place in accordance with legal provisions or within the framework of the data processing mandate.

    You can prevent the collection of data generated by cookies relating to your use of the website (including your IP address) by Google and the processing of this data by Google by downloading and installing the browser plug-in available at the following link ( http://tools.google.com/dlpage/gaoptout ). Further detailed information on Google Analytics and data protection is available at the following addresses: http://tools.google.com/dlpage/gaoptout and http://www.google.com/intl/de/analytics/privacyoverview.html .